Jul 1, 2024
On this episode of The In Your Face® Podcast, Dr. Blair Feldman has an exciting conversation with Dr. Dave Pechersky. Dr. Dave shares his inventive journey as an orthodontist, emphasizing the importance of creating a strong business foundation with a compelling value proposition. They delve into his first experience as an inventor with a patent, the vision that drives his innovations, and discuss several entrepreneurial insights.
Dr. Dave introduces his unique product Movemints, an edible accessory for Invisalign patients, and provides a fascinating peek into its development, from the early prototypes to its successful market presence. Alongside, we explore the significance of patient compliance, dental technology advancements, and the enduring influence of Dr. Dave's father on his professional ethos.
Join us as we uncover the motivation behind Dr. Dave's relentless pursuit of better patient experiences and the evolving journey in the dental industry. Plus, discover how Movemints are making waves in both orthodontic and general dental practices, offering a flavorful twist to oral health care. Don't miss out on this inspiring episode full of entrepreneurial insights and dental innovations.
Timestamped overview:
05:01 Focused on internal marketing and patient experience.
09:29 Designer creates mockup with white bread.
10:25 Creating enjoyable orthodontic experience with a friend.
13:36 Orthodontists innovate daily, face complex challenges.
16:58 Challenging path from vision to reality explained.
21:20 Entrepreneurial 'seizures' and their impact.
26:36 Developing durable xylitol powder mint took 4 years.
30:14 Mints for dry mouth, helping kids with dentistry.
33:11 Ortho office chairside sampling, QR code access.
35:13 Clear aligners patents ran out in 2017.
40:18 Direct-to-consumer aligners face compliance challenges.
44:20 "Diagnose, share expertise, and don't make excuses."
45:17 Guide patients about treatment to improve care.
50:42 Dentalmovements.com - a thriving business promoting oral health.
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About In Your Face® Podcast:
The In Your Face® Podcast is hosted by Retainer Club co-founder and President, Dr. Blair Feldman, DMD, MS, who connects with voices of industry experts to bring you tips, tricks and best practices for helping your practice thrive, whether you're an orthodontist, dentist, or Dental Service Organization (DSO).