Feb 26, 2020
Ben Goldberg is the Co-founder & CEO of Goby. He founded the company after he was frustrated by today's oral care offerings. Like many people, Ben's visits to the dentist were far from enjoyable and he, at one time, begrudgingly bought an overpriced electric toothbrush while searching for an upgrade. It was from his frustration at the quality of available oral care offerings that Goby was born in 2016.
Prior to starting Goby, Ben worked at Crescent Capital Group and HSBC Securities. He holds a Bachelor's Degree in Finance and Economics from Arizona State University.
In this episode…
It’s totally normal to get anxious when you’re about to get oral treatments done. But it’s absolutely frustrating when the oral care products that are recommended for you are subpar. This is what happened to Ben Goldberg and this is what inspired him to start his own electric toothbrush company, Goby.
Ben Goldberg started Goby in a bid to make oral hygiene more enjoyable and definitely more effective. The best part? It doesn’t just make patients happy, it makes orthodontic and dental practices happy as well.
In today’s episode, Craig and Blair talk to Ben how he came to be in the electric toothbrush business even when his Bachelor’s Degree couldn’t be further off. They also talk about what sets his products apart, how the products help practices improve their business and their client retention, how their toothbrushes can inspire patients to have a more enjoyable oral hygiene routine. Stay tuned.